Background

Prior to joining Cranfield held positions at Nottingham University Business School, Massey Ferguson Ltd and the Lex Service Group.


Current activities

Mark's teaching, research and consulting activities focus on the areas of competitive strategy, and innovation. He is the author of a number of books on strategic management issues, including Performance at the Limit: Business Lessons from Formula 1 Motor Racing, Advanced Strategic Management and The Customer Centred Strategy. He has published numerous journal articles and is on the editorial boards of Long Range PlanningOrganization Studies and the Journal of Management Studies.  He has a particular expertise in the area of motorsport which he uses in both his teaching, consulting and research activities. He is a Council member of the Society for Advanced Management Studies (SAMS). He has been a member of the Research Excellence Framework (REF2014) and Resarch Assessment Exercise (RAE2008) panel for Business and Management. He has also been chairman of the Case Centre (formerly European Case Clearing House) and external advisor to Institute for the Masters of Wine.


Clients

Henkel, GKN, Morgan Advanced Materials, JCB, Millbrook, FIA, MIA, Cabinet Office, Kuhne & Nagel, Unilever, Sport England, Mars, AT&T, BT, Colgate Palmolive, Comprehensive Test Ban Treaty Organization, Daylay Foods, Ernst & Young, European Bank for Reconstruction and Development, Farnell Electronics, Freshfields Bruckhaus Deringer, Lufthansa, Masterfoods, Mitie, Philip Morris International, Samaritans, SASOL, Sodexho, Sun Microsystems, T-Mobile, Tesco Stores, United Biscuits.


Publications

Articles In Journals

Conference Papers

  • Jenkins M (2011) Mechanisms for creating architectural knowledge.
  • Bourne H & Jenkins M (2009) The dynamics of values in organizations.
  • Bourne H & Jenkins M (2008) Values in organizations.
  • Jenkins M (2008) Ungluing sticky knowledge: the dynamics of knowledge based competitive advantage.
  • Jenkins M (2008) Teaching strategy in executive education programmes.
  • Jenkins M & Pasternak K (2007) Formula 1 Motor Racing: The power of rich sports analogies in teaching practitiioners and students..
  • Ambrosini V, Bowman C, Collier N, Jenkins M & Schoenberg R (2006) Single loop and double loop dynamic capabilities: An exploration of how firms change.
  • Ambrosini V, Jenkins M & Collier N (2005) Knowledge archetypes: a configuration approach to the dynamics of firm level knowledge.
  • Partington D & Jenkins M (2004) Deconstructing scholarship: An analysis of citation usage in the organizational sciences.
  • Filsner G, Jenkins M & Henry N (2004) New firm formation in industry clusters: co-evolution of resources and organizational population.
  • Partington D & Jenkins M (2003) Reviewing the literature or picking an argument: a typology of literature usage in academic publications.
  • Jenkins M & Collier N (2002) Managing the knowledge based firm in a knowledge based cluster.
  • Jenkins M (2002) The Race to Learn from the Competition: Competitive Knowledge Generation in Formula One Racing.
  • Jenkins M (2002) US Motorsport Market.
  • Jenkins M (2002) Competitive Knowledge Generation: The Case of F1 Motorsport.
  • Jenkins M (2001) The role of knowledge in achieving competitive advantage: the case of Formula One.
  • Tallman S & Jenkins M (2001) Alliances, Knowledge Flows and Performance in Regional Clusters.
  • Bourne H & Jenkins M (2001) Eliciting Personal Values of Senior Managers: A Development of the Laddering Technique.
  • Jenkins M (2001) Strategy as Knowledge Architecture: The Implications for Strategy Innovation.
  • Balogun J & Jenkins M (2001) A Knowledge Based Perspective on Change Management.
  • Balogun J & Jenkins M (2001) Re-conceiving Change Management: A Knowledge Based Perspective.
  • Jenkins M & Collier N (2001) A study of continuous innovation.
  • Bourne H & Jenkins M (2001) Using laddering to explore managers' personal values: method, findings and implications.
  • Jenkins M (2001) Motorsport Valley - Britain's Global Cluster.
  • Jenkins M (2001) Codifying the Knowledge of your Competitors: A Study of Technological Innovation in Formula One Auto Racing.
  • Jenkins M (2000) Technological Innovation as an Intra or Inter Organizational Process: The Case of Ferrari vs Britain's Motorsport Valley.
  • Tallman S, Jenkins M, Henry N & Pinch S (1999) Knowledge Clusters and Competitive Advantage in Global Industries.
  • Henry N, Jenkins M, Pinch S & Tallman S (1999) Knowledge Clusters and Competitive Advantage.
  • Jenkins M & Floyd S (1999) The Dynamics of Industry and Firm Level Knowledge: A Case Analysis of the Ground Effect Revolution in Formula One Racing.
  • Jenkins M & Floyd S (1998) Staying on top in Formula One: the Inter-relationships between industry and firm level knowledge. .
  • Jenkins M & Floyd S (1998) Spinning Your Wheels or Winning the Race: Knowledge Resources and Advantage in Formula One Racing.
  • Jenkins M & Floyd S (1998) Knowledge Resources and Advantage in Formula One Racing.
  • Jenkins M (1998) Staying on Top in Formula One: The Inter-Relationship Between Industry and Firm Level Knowledge.
  • Jenkins M (1998) The Formula One Constructors.
  • Ambrosini V, Bowman C & Jenkins M (1996) Stereotyping as Sensemaking: The Possibility of the Thought-Less Enterprise.
  • Jenkins M & Johnson G (1996) Linking Managerial Cognition and Organisational Performance: Some Insights from the Retail Sector.
  • Jenkins M (1994) The implicit strategies of small business owner/managers.
  • Baker, S, Jenkins & M (1993) The role of values in the design and conduct of management research: perspectives on managerial and consumer cognition.
  • Jenkins & M (1993) Thinking about growth: A cognitive mapping approach to understanding small business development.
  • Jenkins & M (1992) Making sense of growth: The case for an interpretive perspective.
  • Johnson, G., Jenkins, M., Bailey, A., & Daniels & K (1992) Surfacing managerial understanding of strategy: An academic backwater or mainstream management research?.
  • Jenkins M & de Vita FC (1991) Customer orientation: An investigation of small independent retailers.
  • Jenkins M, Knox S & Knox S (1989) The PAGESS concept and retail growth strategies: Toward a framework for research.

Books

  • Jenkins M, Pasternak K & West R (2016) Performance at the Limit: Lessons from Formula 1 Motor Racing Third Edition. Cambridge University Press, ed. 3.
  • (2015) Advanced Strategic Management: A Multi-Perspective Approach.
  • Jenkins M, Pasternak K & West R (2009) Performance at the Limit: Business Lessons from Formula 1 Motor Racing. Cambridge University Press, ed. 2nd edition.
  • Henry N, Angus T, Jenkins M & Aylett C (2007) Motorsport Going Global: The Challenges Facing the World's Motorsport Industry. Palgrave Macmillan.
  • (2007) Advanced strategic management: A multiple perspective approach.
  • Jenkins M, Ambrosini V & Collier N (2007) Advanced strategic management: Strategy as multiple perspectives. In: Advanced strategic management: a multiple perspective approach. Jenkins M, Ambrosini V, Collier N (ed.), Palgrave, p. 1-7, ed. 2nd.
  • Jenkins M (2006) The Formula One constructors. In: Exploring Corporate Strategy. Johnson G, Scholes K (ed.), London: Prentice Hall, p. 673-684, ed. 7th - enhanced media edition text and cases.
  • Jenkins M, Pasternak K & West R (2005) Performance at the Limit: Business Lessons from Formula 1 Motor Racing. Cambridge University Press, ed. 1st edition.
  • Jenkins M (2005) The Formula 1 constructors. In: Strategy: Analysis and Practice: Text and Cases. J. McGee, H. Thomas & D. Wilson (ed.), McGraw-Hill, p. 224-236.
  • Jenkins M (2005) Transforming the Prancing Horse. In: Strategy: Analysis and Practice : Text and Cases. J. McGee, H. Thomas & D. Wilson (ed.), McGraw-Hill, p. 237-244.
  • (2002) Strategic Management: A Multiple Perspectives Approach.
  • (2002) Entrepreneurship.
  • (2002) Managerial Cognition.
  • (2002) Can multiple perspectives on strategic management inform practice?.
  • (2002) Strategy as multiples perspectives.
  • (2002) Mapping Strategic Knowledge.
  • Jenkins M (2002) Cognitive Mapping. In: Essential Skills for Management Research. Partington D (ed.), London: Sage Publications, p. 181-198, ed. 1.
  • Tallman S & Jenkins M (2002) Alliances, knowledge flows and performance in regional clusters.. In: Cooperative Strategies and Alliances. Contractor F, Lorange P (ed.), Oxford: Pergamon, p. 163-187.
  • Jenkins M (2002) The Formula One constructors. In: Exploring Corporate Strategy. Johnson G, Scholes K (ed.), London: Prentice Hall, p. 710-723, ed. 6th.
  • Jenkins M & Collier N (2001) Best Practice Case Studies. In: The National Survey of Motorsport Engineering and Services. Pinch, N., Jenkins, M., Burridge, M., & Geach, N. (ed.), Warwicks: Stoneleigh Park, p. 63-114.
  • Jenkins M (1999) Stewart Grand Prix. In: Exploring Corporate Strategy. Johnson G, Scholes K (ed.), London: Prentice Hall, p. 633-640, ed. 5.
  • Jenkins M (1998) The Theory and Practice of Casual Maps. In: Managerial and Organizational Cognition: Theory, Methods and Research. Spender J, Eden C (ed.), Newbury Park, CA: Sage, p. 231-249.
  • Jenkins M (1997) The Customer-Centred Strategy: Thinking Strategically About Your Customers. London: Pitman.
  • Jenkins M (1995) Trade Marketing. In: Key Marketing Concepts. Meldrum, M., & McDonald, M. (ed.), Basingstoke, Hants: Macmillan.
  • Jenkins M & Knox SD (1994) Contemporary Research Themes. In: Advances in Consumer Marketing. Jenkins M, Knox SD (ed.), London: Kogan Page, p. 15-19.
  • (1994) Advances in Consumer Marketing.
  • (1994) How Managers Define Consumer Markets.
  • Jenkins M (1990) The art of self marketing. In: The Cambridge Careers Handbook, Cambridge: Cambridge University Careers Service.
  • Jenkins M (1989) The art of self marketing. In: The Cambridge Careers Handbook, Cambridge: Cambridge University Careers Service.