Below is a list of our recent reports which highlight some of the areas of research we have done:

Report Title
  Author/s   Date
Sales Leadership Paradoxes
  Dr Javier Marcos & Dr Rodrigo Guesalaga
  March 2018
Implementing Key Account Management
  Dr Sue Holt & Dr Rodrigo Guesalaga
  November 2016
Identifying Customer Attractiveness Criteria
  Dr Sue Holt & Dr Rodrigo Guesalaga
  September 2016
The Future of Key Account Management
Insights gathered from interviews with KAM Practitioners
  Dr Rodrigo Guesalaga, Ralph Baillie, Dr Sue Holt
Kate Davies & Dr Ian Speakman
  March 2016

If you'd like to purchase a report/s:

Please download and complete the report order form (credit or debit card accepted) and email to Hayley Brown, KAMBP Forum Administrator h.brown@cranfield.ac.uk 

For online payment - please email Hayley Brown h.brown@cranfield.ac.uk and confirm which report/s you'd like to order.  Payment can then be made at our online site.