Contact Syed Yaqzan
- Email: S.Yaqzan@cranfield.ac.uk
Background
Syed is a NetZero entrepreneur. His company Torque Energy Consultants help clients in industry and other built environments devise NetZero emissions strategy. At Cranfield, Syed’s doctoral research explores how entrepreneurs can effectively leverage social media to accrue social capital.
Research opportunities
Syed’s doctoral research explores the accrual process of entrepreneurs’ social capital through their use of social media. His research focuses on explaining the interplaying role of antecedents such as privacy concerns and the context of audiences to predict the networking behaviour of entrepreneurs that may help them nurture bridging and bonding social capital.
Current activities
Syed is a NetZero enthusiast; his consultancy, teaching and research interests focus on how companies can strategize to reach NetZero emissions before 2050. He is working with clients to measure their current emissions and strategies to reach NetZero emissions. He has worked on multiple NetZero and energy efficiency projects helping the key UK industries, including automobile, pharmaceutical, energy, and public.
Syed’s recent research at Bettany Centre of Entrepreneurship explores the micro-foundations for pro-NetZero actions among SMEs in the UK. As part of this project, he is studying cognitions of entrepreneurs to transcend NetZero plans into pro-NetZero actions among SMEs.
Clients
Nissan
AstraZeneca
EDF Energy
Total Energy
Goodyear Tires
Leeds Building Society (Bank)
CBRE Group
Abingdon on Thames Town Council
Pirbright Institute
Gleneagles
Finastra
SGS
Restore Plc
Anthony Nolan
