Contact Dr Mohamed Afy-Shararah
- Tel: +44 (0) 1234 750111
- Email: M.A.Shararah@cranfield.ac.uk
- ORCID
Areas of expertise
- Operational Analysis and Simulation
- Sustainable Manufacturing
Background
Mohamed is an Industrial Engineer with a passion for factories and everything associated with them. He works at the Sustainable Manufacturing Systems Centre He is the Director of Engineering and Management of Manufacturing Systems MSc, and the Chair of the Middle East and North Africa Regional Expert Group for Cranfield University.
He worked with FTSE 250 companies from within the UK high-value manufacturing sector on how to design production systems that boost the flow of goods through their value chains in order to improve the organization's cash flow. He also worked with SMEs in the UK to transfer and embed knowledge that successfully delivered a step-change in productivity and profitability. Mohamed's industry exposure and work with different manufacturing organizations has led to the publication of his book: Systems of Manufacturing Excellence: Generating Efficient and Reliable Manufacturing Operations.
Mohamed was in the Regional Team managing the supply chain function of the world-leading luxury cosmetics business. As well as, an industrial consultant assisting decision-makers in developing operational strategies and solutions in Norway, Egypt, and the UK. Before joining Cranfield, Mohamed worked with some of the world's leading businesses in the manufacturing and retail sectors. His work spanned a variety of industries including, Automotive, Aerospace, Cosmetics, Electronics, Food & Drink, Furniture, Metal Forming, and Pharmaceuticals.
Current activities
Mohamed performs research in industrial sustainability, specifically the Circular Economy for industrial development. His current work involves developing innovative operational models to achieve flow within an efficient closed loop. Additionally, he is keen to expand the application of simulation and how digital twins, sensors, and the Internet of Things can be used for business transformations.
Mohamed enjoys doing empirical research, especially in the domain of operations management. Why performances fluctuate, how to consistently perform better, how operations are controlled to the highest quality, managed in a timely and effective manner, and how supply chain material flow is smoothly managed are his main focus areas.
He is interested in exploring the 'operational noise' that inhibits the performance of manufacturing systems throughout the whole supply chain. He integrates his skills in system dynamics and discrete-event simulation with the design of manufacturing systems to achieve excellence in operations flow.
Clients
Bentley Motors
Siemens
Estée Lauder Companies
GKN Aerospace
Groupe SEB
Catalent Pharma Solutions
Pirelli Tyres
SPTS Technologies
Publications
Articles In Journals
- Alqudhaibi A, Krishna A, Jagtap S, Williams N, Afy-Shararah M, .... (2024). Cybersecurity 4.0: safeguarding trust and production in the digital food industry era. Discover Food, 4(1)
- Yuksek YA, Afy-Shararah M & Salonitis K. (2024). Data-driven environmental sustainability of supply chain for medical equipment. Procedia CIRP, 120
- Haddad Y, De Bonneval EG, Afy-Shararah M, Carter J, Artingstall J, .... (2024). Energy flexibility in aerospace manufacturing: the case of low carbon intensity production. Journal of Manufacturing Systems, 74
- Abdelmeguid A, Afy-Shararah M & Salonitis K. (2024). Towards circular fashion: management strategies promoting circular behaviour along the value chain. Sustainable Production and Consumption, 48
- Abdelmeguid A, Tsironis G, Afy-Shararah M, Tsagarakis KP & Salonitis K. (2024). Insights into sustainability and circular economy trends in luxury fashion: a LinkedIn topic modelling study. Cleaner and Responsible Consumption, 15
- Abdelmeguid A, Afy-Shararah M & Salonitis K. (2023). Mapping of the circular economy implementation challenges in the fashion industry: a fuzzy‑TISM analysis. Circular Economy and Sustainability, 4(1)
- Jagtap S, Afy-Shararah M, Raut R & Gupta S. (2023). Advancing sustainability and efficiency in supply chains: insights from the special issue on sustainable supply chain and lean manufacturing [Editorial]. Sustainability, 15(20)
- Jagtap S, Trollman H, Trollman F, Garcia-Garcia G, Parra-López C, .... (2022). The Russia-Ukraine conflict: its implications for the global food supply chains. Foods, 11(14)
- Afy-Shararah M & Salonitis K. (2022). Integrated modeling of “soft” and “hard” variables in manufacturing. The International Journal of Advanced Manufacturing Technology, 122(11-12)
- Abdelmeguid A, Afy-Shararah M & Salonitis K. (2022). Investigating the challenges of applying the principles of the circular economy in the fashion industry: a systematic review. Sustainable Production and Consumption, 32(July)
- Garcia-Garcia G, Coulthard G, Jagtap S, Afy-Shararah M, Patsavellas J, .... (2021). Business process re-engineering to digitalise quality control checks for reducing physical waste and resource use in a food company. Sustainability, 13(22)
- Afy-Shararah M & Rich N. (2018). Operations flow effectiveness: a systems approach to measuring flow performance. International Journal of Operations & Production Management, 38(11)
Conference Papers
- Cox R, Venkatapuram RSR, Afy-Shararah M, Carter JL, Artingstall J, .... (2024). Evaluating LCA product families in an approach to determine baseline emissions within aerospace manufacturing
- Afy-Shararah M, Syed JM, Sahin O, Alqarni A & Salonitis K. (2024). Using the learning factory for the integration of sustainability in the engineering curricula in higher education
- Afy-Shararah M, Syed JM, Sahin O, Alqarni A & Salonitis K. (2024). Using the learning factory for the integration of sustainability in the engineering curricula in higher education
- Afy-Shararah M, Patsavellas J & Salonitis K. (2024). Using augmented reality and learning factories to deliver effective manufacturing training programs
- Afy-Shararah M, Patsavellas J & Salonitis K. (2024). Using augmented reality and learning factories to deliver effective manufacturing training programs
- Alromaizan M, Afy-Shararah M, Jagtap S, Litos L & Salonitis K. (2023). Developing a carbon accounting tool for SMEs in the agri-food sector
- Litos L, Patsavellas J, Afy-Shararah M & Salonitis K. (2023). An investigation between the links of sustainable manufacturing practices and innovation
- Afy-Shararah M, Jagtap S, Pagone E & Salonitis K. (2023). Waste minimization by inventory management in high-volume high-complexity manufacturing organizations
- Milisavljevic-Syed J, Afy-Shararah M, Sahin O & Salonitis K. (2023). The learning factory through the sustainability lens
- Imran N, Jagtap S, Afy-Shararah M & Salonitis K. (2023). Revolutionizing Food Production: Integrating Industry 4.0 and Carbon Neutral Strategies for a Sustainable Future
- Jadhav N, Hollands T, Jagtap S, Afy-Shararah M & Salonitis K. (2023). Transforming Packaging Inventory Management in the Food Industry: Unleashing the Power of Industry 4.0 for Sustainability and Resilience
- Alqudhaibi A, Krishna A, Jagtap S, Afy-Shararah M & Salonitis K. (2023). Safeguarding Food Industry: Understanding Cyberthreats and Ensuring Cybersecurity
- Rajab S, Afy-Shararah M & Salonitis K. (2022). Using industry 4.0 capabilities for identifying and eliminating lean wastes
- Almanei M, Oleghe O, Afy-Shararah M & Salonitis K. (2022). Implementing pull manufacturing in make-to-order environments
- Haddad Y, Pagone E, Afy-Shararah M, Pearson N, Folland JJ, .... (2021). The transition to environmentally sustainable production: a roadmap timeline methodology
- Afy-Shararah M, Patsavellas J & Salonitis K. (2021). Modelling sources of operational noise in production systems
- Shararah MS, El-Kilany KS & El-Sayed AE. (2011). Generic modeling and simulation of value stream maps – a case study
- Shararah MA, El-Kilany KS & El-Sayed AE. (2010). Component based modeling and simulation of value stream mapping for lean production systems
Books
- Alshalaan M, Almanei M, Afy-Shararah M, Patsavellas J & Salonitis K. (2023). Critical Factors for Enhancing Knowledge Sharing Through Social Media in KSA Engineering HEIs In Advances in Transdisciplinary Engineering (44). IOS Press.
- Alqarni AMZ, Afy-Shararah M & Salonitis K. (2023). Integrating Sustainability into Engineering Curricula: Challenges, Framework, and Impact on Student Competencies in Saudi Arabian Higher Education In Advances in Transdisciplinary Engineering (44). IOS Press.
- Rich N & Afy-Shararah M. (2020). Systems for manufacturing excellence: generating efficient and reliable manufacturing operations