This short course provides insights relevant to the management of airport business processes.Read more Read less
The course includes B2B relationships with airlines, with particular focus on route development, pricing strategy and structure, airport-airline contractual models and economic regulation.
The courses also addresses the critical need for airports to grow non-aeronautical business streams, including understanding what drives terminal retail, advertising and F&B sales, key insights into the commercial management of ground transportation, and understanding and appreciating the importance of how concession and other contractual models are designed and managed.
Other subjects covered on the module include: measuring performance, outsourcing, strategy, and ownership and privatisation
At a glance
- Please enquire for course dates
- DurationThree days
- LocationCranfield campus
Course structureThe course will be delivered using a variety of teaching and learning methods based around lectures, recorded webinars and group sessions. There will be opportunities to discuss relevant issues with lecturers and fellow learners.
What you will learn
At the end of the course, you will be able to:
- Understand and appreciate the fundamental economic features of airports and the current and emerging issues affecting airport business processes.
- Understand and appreciate current and evolving practices in relation to how airports set aeronautical charges, focusing on price structures and the development of airport-airline contracts.
- Understand and appreciate the importance of those drivers and variables that affect sales of retail, advertising and F&B in airport terminals, and how concession contracts are designed, managed and tendered.
- Critically evaluate differences in airport financial and business performance through the use of appropriate KPIs.
- Understand and appreciate policy issues affecting airport business processes, focusing on emerging trends in ownership, privatisation and economic regulation.
- The airport business: economic fundamentals, aeronautical revenues and the airport-airline relationships
- Airport route development
- Maximising airport terminal duty-free, retail and F&B sales
- Commercial management of ground transportation, advertising and property
- Business models for managing commercial activities
- Airport strategy outsourcing
- Airport performance
- Airport privatisation and economic regulation
- Airport business case studies
Who should attend
The course is designed for:
- Those managers who have recently started working for an airport in the field of airport business management, finance and strategy.
- Those airport managers who would like to refresh their knowledge of airport business processes.
- Suppliers of services to the airport industry (consultants, investment banks, etc.) and civil aviation regulators who are seeking to improve their understanding of airport business processes.
ConcessionsGroup discount: Where three delegates or more are booking from within one site or one organisation, a discount of 10% will apply to the invoice for the course tuition fee. Accommodation fees are not included in the discount scheme. Please ask about our discount scheme at time of booking.
Location and travel
Cranfield University is situated in Bedfordshire close to the border with Buckinghamshire. The University is located almost midway between the towns of Bedford and Milton Keynes and is conveniently situated between junctions 13 and 14 of the M1.
London Luton, Stansted and Heathrow airports are 30, 90 and 90 minutes respectively by car, offering superb connections to and from just about anywhere in the world.For further location and travel details
Read our Professional development (CPD) booking conditions.