This course is the “how to” of improving work-related road safety. Read more Read less

The course presents motivational and behavioural change techniques which have been used to improve road safety and discusses the evidence to support these approaches. The effectiveness of road safety discussions, training and the use of technology (e.g. in-vehicle data recorders and e-learning) are discussed along with their limitations. The course also provides delegates with the knowledge to accurately measure whether an intervention has been successful or not.

At a glance

  • Duration2 days
  • LocationCranfield campus
  • Cost£500 The course fee includes refreshments and lunch during the day. Accommodation is not included and must be booked separately. Concessions available

Course structure

This is a two day course which features a combination of presentations, practical examples and case studies. All delegates receive a Certificate of Attendance at the end of the course.

What you will learn

On completion of this course, delegates will be able to:

  • Understand how to successfully use techniques and technologies to improve driver safety.
  • Appraise the successes and limitations of each approach to mitigating driver risk.
  • Evaluate the effectiveness of their interventions aimed at improving driving behaviour.

Core content

There have been many different approaches to improving fleet safety in the workplace. This short course presents the most successful of these approaches, outlining how they can be put into practice and the conditions necessary for them to be successful. The behavioural approaches covered include:

  • Motivational and behavioural change techniques
  • In-vehicle data recorders to monitor driver behaviour
  • Driver profiling and e-learning
  • Education, training and discussion groups.

The course finishes by detailing how to evaluate whether the intervention has been successful at meeting the objectives.

Who should attend

This course will benefit organisations and practitioners responsible for the management and training of drivers in order to improve fleet safety. The course would also be extremely useful for insurance personnel, fleet managers, health and safety practitioners and driver trainers.


Course Director: 

  • Dr Lisa Dorn


  • Dr Mark Sullman


10% discount for two or more delegates from the same company.

Accommodation options and prices

Accommodation is available at Mitchell Hall which is located on campus. All rooms are en-suite and bookings are on a half-board basis from Sunday to Friday. If you would like to book accommodation for this short course at Mitchell Hall, please indicate this on the registration form and we will arrange this for you.

Alternatively, you may wish to make your own arrangements at a nearby hotel.

Location and travel

Cranfield University is situated in Bedfordshire close to the border with Buckinghamshire. The University is located almost midway between the towns of Bedford and Milton Keynes and is conveniently situated between junctions 13 and 14 of the M1.

London Luton, Stansted and Heathrow airports are 30, 90 and 90 minutes respectively by car, offering superb connections to and from just about anywhere in the world. 

For further location and travel details

Location address

Cranfield University
College Road
MK43 0AL

How to apply

To apply for this course please use the online application form.

Read our Professional development (CPD) booking conditions.