Members come from across virtually every business sector. They range from manufacturers and product distribution through to professional and other service providers. They range in size from multinationals with multi-million turnovers through to medium sized, UK-only, not-for-profit organisations.

What all our members have in common is their forward-thinking attitude and desire to excel in the field of customer management. Some members have historical expertise in a particular element of customer management, such as CRM or multi-channel marketing; others are ‘just starting out’ and come with a fresh, open-minded enthusiasm that revitalises the thinking of our more experienced members.

The common link is our interest in customer management as a source of sustainable competitive advantage and a desire to learn, both from each other and the experts that Cranfield attracts.

Current and recent members of the Customer Management Forum include:

  • Bank of Ireland
  • Barclays
  • BP
  • British Gas
  • BW Interiors
  • Central Bedfordshire Council
  • Co-operative Financial Services
  • Deutsche Telekom
  • Ericsson
  • GfK NOP
  • Honeywell
  • HSBC
  • IBM
  • Invesco Perpetual
  • Johnson & Johnson
  • London Symphony Orchestra
  • Mercedes-Benz
  • National Savings & Investments
  • Novus Leisure
  • Ordnance Survey
  • Pfizer
  • Royal Bank of Scotland
  • Royal Institute of Chartered Surveyors
  • Royal London
  • Samsworth Brothers
  • TATA
  • TeleTech Consulting
  • The AA
  • The Post Office
  • Vibrant Partnerships