The Centre for General Management Development (CGMD) runs the flagship executive education programmes within Cranfield’s School of Management. 

Established over 40 years ago, the general management programmes have earned a reputation for top quality, practical executive education. It is a record of success that goes far beyond Cranfield itself, through the achievements of programme participants. 

Cranfield is regularly ranked as one of the top UK business schools in the FT Executive Education Survey – 5th in the UK in 2016. Our general management programmes receive the highest world ranking for the quality of support for programme participants. 


Meet the Team

The CGMD Programme Leaders

L-R: Dr Catherine Bailey, Dr David Butcher, Dr Veronica Burke and Dr Martin Clarke

The directors of our general management programmes harness academic knowledge and practical business experience to support managers at all levels. 

Dr. David Butcher, Director, Centre for General Management Development 
BA MA PhD Cpsychol AFBPsS

David Butcher brings many years of academic and business experience to the role of Director of the Centre for General Development Centre. He is also Co-Director of Cranfield's flagship executive development programme, the Cranfield Directors Programme.

David's career has spanned global businesses, consultancy and university business schools. He is a highly acclaimed executive development professional, speaker and board level facilitator. 

Find out more about David by reading his faculty biography. 

Dr. Catherine Bailey, Programme Director, Centre for General Management Development 
BSc PhD CPsychol AFBPsS 

Catherine Bailey is Co-Director of both the Cranfield Directors Programme and the Cranfield Advanced Development Programme for high potential senior managers. She also leads the Centre’s faculty programme of practical business leadership research. 

Catherine trained as an occupational psychologist, and has over 25 years’ experience of leading executive development programmes. She works internationally as an executive development consultant working with senior executives and business leadership teams. 

Read Catherine’s faculty biography including publications. 

Dr. Veronica Burke, Programme Director, Centre for General Management Development 
BH (Hons) PGCE MA PhD 

Veronica Burke has wide experience in executive development and Director of the Cranfield Talent Development Programme and Co- Director of the Cranfield General Management Programme. 

Veronica’s research and publications focus on leadership, conflict management, learning transfer and peak performance. She also works internationally as an organisational development consultant and executive coach. 

Find out more about Veronica on the faculty profile. 

Dr. Martin Clarke, Business Director, Centre for General Management Development 
BSc PhD 

Martin Clarke is Co-Director for the Cranfield General Management Programme and the Cranfield Advanced Development Programme. Martin is a respected voice on the subjects of leadership and organisation design. He too works as a leadership and organisation development consultant for many international companies. 

Read Martin’s faculty profile including his list of publications.