Virtual Silverstone
Cranfield University announced a unique partnership with Silverstone in 2009. The ‘Virtual Silverstone’ initiative allows MSc Motorsport Engineering and Management students to get involved with numerous activities including participating in track design, motorsport marketing, event management and a range of other business related issues. Our MSc students receive Silverstone passes to attend race meetings and get to drive single seater race cars. At the British F1 Grand Prix and Moto GP, Cranfield students support the British Racing Drivers Club (BRDC) by driving BRDC members and their guests to locations on the circuit. Silverstone awards the overall prize for the group design projects.
This partnership offers an excellent opportunity for Cranfield MSc Motorsport Engineering and Management students to get as close as possible to the real competition environment and to gain a real insight into different aspects of the motorsport industry, including the management of large scale international motorsport events.
“Silverstone is delighted to be working with Cranfield on this groundbreaking partnership. Having the students work with us to come up with solutions to real motorsport business issues is an ideal learning environment for them and clearly has lots of benefits to us as a business. We are all really looking forward to working with Cranfield on this excellent learning opportunity.”
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